Unlimited design.
Without the hire.

Product design is working out how software should work and how it should look, so people can get things done without having to think about it. In practice you get the screens, the step-by-step flows between them, and clickable prototypes you can test before anything is built, ready for your developers.

designforward is a trading name of Design Forward Studios Limited, a UK product design subscription run by Richard Marseglia, a senior product designer with 8+ years' experience. You add requests to a queue and get back production-ready design files, with no long-term contract and full IP ownership.

You contract with Design Forward Studios Limited, which trades as designforward. It is registered in England and Wales, company number 17558974, with its registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ. That address only handles our post, so please email hello@designforward.io for anything time-sensitive.

One flat monthly rate, based on how many requests move at once, not per task and not per hour. Single Track is £3,000 a month for one request in progress at a time. Double Track is £5,500 a month for two requests moving in parallel. These are founding rates, open to the first 3 to 5 clients and held for 12 months. After that, the standard rates apply: £4,500 a month for Single Track and £8,000 a month for Double Track, confirmed in writing at least 30 days before they start. Sprint / Project is a scoped, fixed-length engagement with no subscription: a 5-day Workflow Audit starts from £2,000 as a fixed price once scoped, and larger projects are quoted per engagement. Prices are in GBP and exclude VAT. designforward is not currently VAT registered, so no VAT is added at the moment. If that changes, VAT will be added at the applicable rate from the date of registration, with at least 30 days' notice.

Book a 30-minute call. If it's a fit, work starts the day you subscribe, with no recruitment, no onboarding runway and no long-term contract.

Anything a senior UX or product designer would normally do: UX flows (the step-by-step path someone takes through the software), UI (how each screen looks), prototypes (clickable mock-ups you can test before anything is built), design systems (a shared set of buttons, colours and patterns so everything looks consistent) and user research (talking to the people who use the software). You add requests to your queue and I work through them one at a time.

Any product team, of any size. Whether you have no designer yet or an in-house team that needs extra capacity, you add requests to a queue and get production-ready design files back.

It depends on the complexity of the work. As a rough guide, UX flows, UI screens and low-fidelity prototypes take 3-5 days. High-fidelity or AI-assisted prototypes and smaller research pieces take 1-4 weeks. Greenfield design systems and in-depth research take 1-3 months. Larger pieces are broken into stages so work keeps landing along the way. I reply to every new request within two working days with a delivery estimate, agreed before work starts. While a request is in progress, you'll get a progress update every two to three working days.

You pay by card through Stripe when you subscribe. You're billed monthly in advance, and you get a receipt for each payment. After your first payment you can switch to Direct Debit if you prefer. Prices are in GBP and exclude VAT. designforward is not currently VAT registered, so no VAT is added at the moment. If that changes, VAT will be added at the applicable rate from the date of registration, with at least 30 days' notice. A Workflow Audit is paid as set out in your quote.

It's a fixed-scope engagement with no subscription. The usual starting point is a 5-day Workflow Audit, from £2,000 as a fixed price once I've scoped it with you. We agree the focus on a call, for example the whole workflow, design and styling, how well it fits the way people think about the task, best practice or a basic accessibility check. You get written findings and recommended next steps. If you subscribe within 30 days, the audit fee comes off your first month. Larger pieces, like a 4-week Module Redesign, are quoted per engagement.

Through a Trello board that I set up for you when you subscribe, one board per client. Add each request as a card with a written brief, a link, a Figma file or a short screen recording, and I work through them in order. You can add as many as you like and reorder them at any time. Design feedback happens as comments in Figma.

After the call, you subscribe and I set up your Trello board and invite you to it. Send your first request along with any existing files, brand guidelines or design system, and work starts straight away.

Yes. Every request includes reasonable revisions until the work meets the brief you gave me. If the brief changes substantially once work has started, I treat it as a new request and update the timing.

Yes, at any time, with no notice period and no cancellation fee. Pausing stops the subscription at the end of your current billing period and keeps any unused time, so you can pick up where you left off. Cancelling ends the subscription at the end of your current billing period.

designforward is run by one person, so I plan for it. For planned time away, I give at least a month's notice, and the reply-time promise is paused while I'm away. If an absence runs beyond about two weeks, for example through illness, you aren't charged for the time beyond that. Your queue keeps its order and nothing is lost.

Yes. I can pick up and extend what you already have, or build one from scratch. A greenfield system takes longer than adopting an existing one.

Yes. Research is part of the service, and how long it takes depends on the effort involved, from a quick round of interviews to a deeper study.

Low-fidelity, high-fidelity, or AI-assisted rapid prototypes, depending on what you need to test or show.

designforward focuses on product design, so branding, marketing graphics, video and production code are not part of the service. If you're not sure whether something fits, ask on the call.

You do. Every design, file, licence, trademark and copyright is yours from day one.

Your briefs and files stay confidential and are used only to deliver your work. Where I use AI tools, for example for rapid prototypes, I use paid plans with settings that stop your material being used to train AI models. If your company or an NDA restricts AI tools, tell me before work starts. I'll prototype by hand or use tools you approve, and I'm happy to sign an NDA first.